How many followers did you lose in the great Instagram Rapture?
TORONTO — A crackdown on fake Instagram accounts has cost Justin Bieber about 15 per cent of his followers.
The Canadian pop star lost 3.5 million Instagram followers virtually overnight after the social media company purged phony accounts.
With just over 20 million followers, Bieber is now the third-most-followed person on Instagram, behind Kim Kardashian (22.2 million) and Beyonce (21.4 million).
Kardashian lost 1.3 million followers in the purge.
Bieber’s ex-girlfriend, singer Selena Gomez, suffered a smaller loss — only 1.1 million and Ariana Grande lost 1.5 million followers.
The “Instagram Rapture” resulted in the deletion of about 30 per cent of total accounts.
The Facebook-owned company said it is removing spam accounts and those that violate its community guidelines.
“We want to maintain the best possible experience on Instagram, so we do our best to remove spam, fake accounts and other people and posts that don’t follow our Community…
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